Optimize your customer acquisition and retention for maximum lifetime value

Fast and reliable LTV predictions are an essential building block for a ROAS focused user acquisition strategy. Our deep causal ML models ensure predictions that are accurate, and robust to drift and changes in environment, allowing you to:

• Directly optimize your user acquisition campaigns for what matters most by feeding our LTV predictions to Meta and Google
• Focus your ad spend on the campaigns that drive the most predicted LTV, and quickly switch off underperforming efforts

Retention is difficult to get right, but essential for long-term success. With our causal ML based treatment effect predictions, you can ensure that you're always giving the right treatment to the right customer at the right time:

• Predict churn before it happens, and more importantly, predict how to best counteract it
• Understand which incentives will work best at each step of your customer's journey
• Effectively retain customers and maximise their LTV